Samsung QLED TV

Agency: R/GA LA

The incredible colors of the QLED TV blurs the line between fantasy and reality, confusing even the most cunning cats. 

(Please read this again with the humongous God-like voice in your head.)

After the shoot I won a lottery at the agency to see who got to take home one of these amazing TV’s!

The box was so large I had to borrow a friend’s car to load it up.

I hurried home, unboxed the set and plugged it into the wall to discover it had survived some sort of terrible fall or knife fight. Shit! I wasn’t sure if it was even ok to be angry about this. 

I got back on my large-car friend’s schedule to drop it off at an electronics recycling center.